Africa’s biggest fashion market Thrift Social is celebrating its 4th year anniversary with a Tie & Dye theme at the GoDown Arts Centre, Nairobi (Sunday 9th June 2019). An ode to the legacy of the fashion fad prevalent with the rise of counterculture of the 60s and 70s, the theme captures the spirit of the event’s humble ascent from its modest backyard market days, to reshaping Kenya’s creative art and fashion scene through its curatorial showcase. The afternoon long market will be an immersive fashion experience striving to foster opportunities and possibilities within the Kenyan creative ecosystem.
The artist line up this year reflects a blend of sounds, starkly distinct but all denoting the market’s consistent focus on featuring innovative, progressive, and up and coming artistes. British rapper-singer IAMDDB—the “Shade” hitmaker with a fierce blend of soulful hip hop, pounding trap and swirling urban jazz, will headline alongside an eclectic Kenyan lot including soulful R&B singer Karun, the Lianne Le Havas-esque vocal stunner Wanja Wohoro, to mood-setting DJs: Mix Master Lenny, TAIO and Shishi.
Coinciding with the 4th year milestone will be an all curated Thrift Store and a Vitimbi fashion installation by one of the founders of Thrift Social – Oliver Asike. Vitimbi is his first fashion brand that draws a lot of inspiration from the city’s street culture, government, middle class and low-income communities. The stylist-cum-designer will through his Vitimbi installation introduce his fashion venture set to reimagine Kenya’s apparel scene to Thrifters onboard. His unique approach upcycles second hand clothing and recycled fabrics to make new garments. The underlying vision is to transform Vitimbi into Africa’s first slow fashion streetwear brand through the continent’s long held narrative of sustainability.